RORS

Central to the success of Pixels is our pioneering metric: Return on Reward Spend (RORS). RORS measures the direct economic impact of rewards distributed to players. It is analogous to ROAS - Return on Ad Spend - it is a very simple measurement comparing the amount of rewards distributed to the amount of revenue a protocol recieves back in fees. Currently around ~0.8, our clear and ambitious goal is surpassing a RORS of 1.0, meaning every reward token spent generates net-positive revenue for the ecosystem. Achieving RORS > 1.0 solidifies our economic sustainability and positions Pixels as the leader in efficient, effective player rewards.